EY 2024 Gen Z Live Work Play Study

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Written By Marcie Merriman

How is Gen Z driving shifts in how we all live, work and play?

Led by Marcie Merriman, the 2024 EY Live Work Play Study draws on a survey of more than 3,000 Gen Z respondents across the United States. It explores how the generation is reshaping expectations around loyalty, transparency, financial security, work and consumption.

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Marcie Merriman
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